Delicate Material

Delicate Material is an ecological startup that produces handmade soap, cosmetics, and accessories, distributed worldwide. The company is also a passionate advocate for a nature-friendly lifestyle, offering workshops that explore the intersection of ecology, creativity, and small business.

Delicate Material is nature itself. Natural ingredients and handcrafted processes — all in perfect harmony. The brand’s core metaphor draws from the elements of nature: Air, Water, Earth, Fire, and Ether — the delicate material that fills the world. These five elements speak to us through invisible, ephemeral channels — through our senses.

 
Client: Delicate Material.
Creative concept, logo, brand identity, illustration, packaging guidelines.
Photo by Masha & Alika Razner.
The Mood of Delicate Material (shots from the original workshop and its surroundings)
The Concept of Five Elements

 

The logo symbolizes harmony of the five elements, the endless cycle of nature. It contains everything: aroma, color, light, mood, temper, tenderness, touch, sacrament, feeling, cleanness and bliss…

Visual Language
Implementation on Products and Packaging